The 12 Best AI Video Generators to Try in 2025

What is AI Video Generator

An AI video generator is a software tool that uses artificial intelligence to automatically create videos from simple inputs like text, images, voice recordings, or prompts—eliminating the need for traditional filming or complex editing. Powered by technologies such as deep learning, natural language processing, and computer vision, these tools can generate a wide range of video content: from lifelike talking avatars and animated scenes to cinematic effects and voiceovers in multiple languages. Users simply enter a script or idea, and the AI handles everything from visual composition to timing and transitions. This makes it incredibly easy for marketers, educators, businesses, and creators to produce professional-looking videos quickly and affordably. As AI models continue to improve, video generators are becoming more versatile, delivering high-resolution results that rival human-edited content—without the steep learning curve or production costs.

12 Best AI Video Generators in 2025

1. Sora by OpenAI

Best AI video generator in quality and ease of use.

After extensively testing numerous AI video generators, we confidently rank Sora by OpenAI as the clear leader. From the moment we started using it, the seamless blend of cutting-edge AI and user-friendly design impressed us. Sora's ability to generate highly realistic avatars and natural voiceovers with near-perfect lip-sync is nothing short of remarkable. It feels like having a professional video studanimationio at your fingertips without the steep learning curve. The video quality consistently hits crisp 4K resolution, and the AI's interpretation of prompts is surprisingly intuitive, saving us significant time tweaking scripts or visuals.

What truly sets Sora apart is its versatility — it excels at creating polished explainer videos, dynamic marketing clips, and personalized messages from virtual hosts, delivering flawless results every time. The interface is clean and straightforward, suitable for both beginners and experienced creators. Plus, the rendering speed was impressively fast, allowing us to produce content quickly without sacrificing quality.

That said, Sora isn't perfect. It's a premium tool, so the pricing might be a barrier for casual users or hobbyists. Also, while the customization options are extensive, some advanced users may crave deeper control over animation details. But overall, Sora's balance of power, simplicity, and quality makes it our top pick in the crowded AI video generator market.

Pricing:

Sora offers a tiered subscription model:

• Starter Plan: $29/month — Includes up to 10 video exports, 1080p resolution, and standard voice options.
• Pro Plan: $79/month — Unlocks 4K resolution, unlimited exports, premium avatars, and multilingual voiceovers.
• Enterprise Plan: Custom pricing — Tailored features, dedicated support, and API access for large-scale use.

2. Luma Dream Machine

Best for creators who want to make videos that stand out visually with artistic flair.

Our team was genuinely impressed by Luma Dream Machine for its ability to produce visually striking videos with an artistic flair. Unlike many AI video generators focused solely on realism, Luma brings a unique creative edge, blending surreal animations and vibrant effects that truly make your content stand out. We found its style especially appealing for storytelling, brand campaigns, and social media content where originality is key.

The user interface strikes a nice balance — it's accessible for newcomers yet offers enough tools to satisfy more experienced users. One standout feature we appreciated is the extensive library of dynamic templates and customizable visual effects that let us craft eye-catching sequences in just minutes. The rendering times were reasonable, and output quality consistently exceeded our expectations with sharp, fluid animations.

On the downside, Luma Dream Machine's focus on artistic visuals means it's not the best fit for projects demanding hyper-realistic avatars or professional voiceovers. Also, the pricing is on the higher side, which might deter smaller creators. Despite these minor drawbacks, Luma's distinctive style and ease of use make it an excellent choice for anyone wanting to add a creative punch to their videos.

Pricing:

Luma Dream Machine offers flexible subscription plans:

• Basic Plan: $25/month — Access to standard templates and up to 720p exports.
• Creative Plan: $60/month — Unlocks HD exports, premium effects, and priority support.
• Pro Plan: $120/month — Full access to all features, 4K exports, and team collaboration tools.

3. Synthesia

Best for companies prioritizing professional, efficient video generation

From our team's experience, Synthesia stands out as a top choice for anyone looking to create polished, professional videos quickly and efficiently. What we really appreciate about Synthesia is its strong focus on realistic AI avatars and clear, natural-sounding voiceovers that elevate corporate presentations, training materials, and explainer videos to the next level. The avatars look remarkably lifelike, and the platform's multilingual support makes it a great fit for global teams.

The interface is straightforward and user-friendly, making video creation accessible even for users with no technical background. We were particularly impressed by the seamless script-to-video workflow — simply paste your script, choose an avatar, and let Synthesia do the rest. Rendering times were consistently fast, which helped us meet tight deadlines without sacrificing quality. However, Synthesia does come with a few limitations. While it excels at formal and educational content, it's less flexible for more creative or highly customized projects. Pricing can also be steep, especially for smaller teams or individuals. Still, for businesses focused on corporate communications, Synthesia offers unmatched efficiency and professionalism.

Pricing:

Synthesia's pricing plans include:

• Personal Plan: $30/month — Includes up to 10 video exports, standard avatars, and HD quality.
• Business Plan: $100/month — Unlimited videos, premium avatars, and advanced features like custom branding.
• Enterprise Plan: Custom pricing — Tailored solutions with dedicated support and API access.

4. DeepBrain AI

Best for creating polished, realistic AI videos that meet professional standards.

DeepBrain AI impresses with its ability to generate highly realistic avatars and smooth lip-syncing, making it a strong choice for businesses needing professional-quality AI videos. Its virtual presenters feel lifelike and engaging, perfect for corporate training, news-style broadcasts, and personalized messaging. The platform offers solid multi-language support and avatar customization options, which help tailor content for diverse audiences with ease.

While it excels at realism, DeepBrain AI is less suited for users seeking highly creative or stylized video content. The interface strikes a good balance between accessibility and advanced features, though some customization tools may require a bit of learning. Pricing leans toward the premium side, which might not fit all budgets, but the quality and reliability justify the investment for many professional users.

Pricing:

• Basic Plan: $35/month — Standard avatars, HD exports, limited video length
• Pro Plan: $85/month — 4K resolution, premium avatars, longer videos, priority support
• Enterprise Plan: Custom pricing — Full customization, dedicated management, API access

5. Runway

Best for creators eager to blend AI with traditional video editing.

Runway offers a versatile and innovative platform that combines AI video generation with advanced editing tools, making it a favorite among creators who want to experiment and push creative boundaries. It's more than just an AI video generator — it's a comprehensive creative suite with features like background removal, style transfer, and seamless real-time collaboration. This makes it perfect for artists, marketers, and video editors who need both automation and creative control in one place.

The platform's interface is approachable yet packed with powerful options, letting users produce high-quality videos efficiently. The AI-powered tools deliver crisp visuals and smooth effects, enabling a wide range of creative possibilities. However, if your focus is on quick, avatar-driven corporate videos, Runway might not be the most straightforward choice. Some premium features are available only on higher-tier plans, which might be a consideration for budget-conscious users. Nonetheless, Runway's flexibility and innovative tools make it a standout option for those looking to create unique and artistic video content.

Pricing:

• Free Plan: Limited tools with watermark on exports
• Creator Plan: $15/month — Most AI features, HD exports, priority support
• Pro Plan: $35/month — Full access, 4K exports, collaboration tools
• Enterprise Plan: Custom pricing — Tailored solutions with dedicated support

6. LTX Studio

Best for creators who prioritize speed and simplicity without sacrificing professional results.

LTX Studio shines as a no-fuss AI video generator designed for creators who want quick, professional-looking videos without a steep learning curve. Its straightforward interface and efficient workflow make it ideal for marketers, educators, and social media managers who need to produce quality content on tight schedules. We found the platform's emphasis on speed and simplicity refreshing, especially when compared to more complex tools that can overwhelm beginners.

Despite its simplicity, LTX Studio doesn't skimp on features — it offers a solid range of customizable templates, voiceover options, and subtitle support that help polish your videos with minimal effort. The AI generates smooth avatars and decent lip-syncing, making it well-suited for explainer videos and presentations. However, creative freedom is somewhat limited, so those looking for advanced customization or highly stylized videos might find it lacking.

Pricing:

• Basic Plan: $20/month — Access to templates, HD exports, and standard avatars
• Plus Plan: $50/month — Premium templates, 4K exports, and extended video length
• Enterprise Plan: Custom pricing — Full feature access and dedicated support

7. Kling

Best AI video generator that shapes the next era of digital content creation.

Kling doesn't just generate videos — it redefines what's possible with AI. Developed by Kuaishou, Kling stunned us with its jaw-dropping realism, fluid motion, and cinematic quality. From dynamic camera work to natural character movement and physics-aware environments, it delivers video output that rivals what you'd expect from a human production team.

What really sets Kling apart is how well it handles complex prompts. Ask for "a futuristic samurai walking through neon-lit ruins," and Kling brings it to life with consistency, detail, and believable animation. While it lacks built-in avatar tools or voiceovers, its visual fidelity is unmatched, making it perfect for storytelling, concept trailers, and experimental scenes.

Pricing:

• Free Plan: 66 daily credits — for basic 5–10s videos, but expect slow processing
• Standard Plan: $10/month — 660 credits/month, no watermark, unlimited video length
• Pro Plan: $37/month — 3,000 credits/month, advanced camera control, better performance
• Premier Plan: $92/month — 8,000 credits/month, fastest processing, early access to updates

8. Hailuo

Best for creators seeking cinematic storytelling potential with advanced motion and character coherence.

Hailuo has quickly made waves in the AI video world, and it's easy to see why. Developed by Shanghai-based Shengshu Technology and Tsinghua University, this model delivers high-resolution, long-form video generation with smooth scene transitions, stable physics, and consistent characters — all from a single prompt. In our tests, Hailuo consistently produced results that felt cohesive, cinematic, and visually impressive, especially considering how new it is to the scene. What makes Hailuo stand out is its ability to maintain subject consistency over longer durations, which is something many other AI video tools still struggle with. Whether it's a person walking through a busy street or an animal in motion, the fluidity and realism are remarkable. It's clear this tool is aiming to compete with the likes of OpenAI's Sora and Kling. Overall, it's one of the most promising AI video generators we've encountered.

Pricing:

• Standard Plan: $14.9/month — 1,000 credits/month, no watermark, queue priority, early feature access
• Unlimited Plan: $94.9/month — Unlimited credits and all premium features.

9. Invideo AI

Best AI video generator for speed and practicality.

Invideo AI is built for speed and practicality. Unlike some AI video tools that aim for cinematic flair, Invideo AI focuses on turning written scripts or blog posts into fully edited videos in minutes — and it does that job remarkably well. It's a lifesaver for marketers, educators, YouTubers, and agencies who need to produce polished, on-brand videos quickly and at scale.

One thing we appreciated is how seamlessly Invideo AI transforms plain text into structured video scenes, complete with stock footage, AI-generated voiceovers, subtitles, and background music. The built-in editing tools are intuitive, and the customization options — while not limitless — are more than enough for most daily content needs. It's not a platform for artistic storytelling, but for scalable, fast, and reliable content creation, it delivers exactly what it promises.

Pricing:

• Free Plan: Limited exports, watermark included
• Plus Plan: $25/month — 60 HD video exports/month, full template access
• Max Plan: $60/month — 120 HD exports/month, priority support, and brand kits
• Custom/Enterprise: Tailored for agencies with higher volume and collaboration tools

10. Google Veo

Best AI video generator for high-quality 1080p video generation.

Google Veo — especially its latest version, Veo 3 — sets a high bar in AI video generation. It goes beyond photorealistic 4K visuals by adding native audio, including ambient sounds, effects, and even synced dialogue. This all-in-one approach creates a truly immersive storytelling experience, backed by impressive scene consistency, character coherence, and a solid grasp of real-world physics for more natural motion and interaction.

That said, Veo 3 remains largely out of reach for most users. Full access often requires a premium Google AI Ultra subscription, limiting availability to enterprise or research settings. And while its short-form results are often jaw-dropping, occasional physics quirks and a lack of long-form scene coherence show there's still room for growth. Veo is a technical marvel — but one that's not quite ready for everyone just yet.

Pricing:

• $19.99/month — Limited Veo 3 Fast access + Veo 2 tools via Gemini apps (trial often included)
• $249.99/month — Full Veo 3 access: 1080p cinematic video, audio, advanced controls (50% off for new users for 3 months)

11. HeyGen

Best for generating videos clearly and effectively at scale.

If you're looking to create professional, presenter-led videos without stepping in front of a camera, HeyGen is the tool you want. It's easily one of the most polished avatar video generators we've tested — fast, intuitive, and incredibly lifelike. What sets HeyGen apart is how natural its avatars feel, especially with lip-sync accuracy, body language, and eye movement that are leagues ahead of most competitors.

It's ideal for corporate training, product explainers, social content, or multilingual announcements. You just feed it your script, choose from a wide library of realistic or cartoon-style avatars, and the AI handles the rest — including studio-grade voiceovers in 40+ languages and accents. You can even clone your own face and voice for a fully personalized presence.

While it's not built for cinematic or abstract video generation, HeyGen nails what it's designed for: clear, professional, and scalable video communication.

Pricing:

• Free Plan: Limited exports with watermark
• Creator Plan: $29/month — 15 minutes/month, watermark-free HD videos
• Pro Plan: $89/month — 30+ minutes/month, premium avatars, and priority support
• Enterprise Plan: Custom pricing — bulk minutes, team access, and API integration

12. Descript

Best for editing and refining real video and audio content quickly using AI.

Descript isn't just an AI video generator — it's a full-fledged editing suite reimagined through the lens of AI. What makes it special isn't cinematic video generation or avatars, but its unmatched ability to edit video and audio as easily as editing text. For creators, podcasters, marketers, or educators, Descript turns the tedious parts of editing into quick, almost magical actions.

You can remove filler words, cut silences, correct voiceovers with Overdub (their AI voice cloning tool), and generate transcripts with near-perfect accuracy. Its multitrack video editor, screen recording, and collaboration tools make it an all-in-one solution for content production. While it's not meant for creating video from text prompts or visual storytelling like Sora or Kling, Descript shines when it comes to tightening up real footage or making pro-quality explainer videos.

Pricing:

• Free Plan: Up to 1 hour of transcription/month
• Creator Plan: $15/month — 10 hours/month, screen recording, basic editing
• Pro Plan: $30/month — 30 hours/month, Overdub, filler word removal, AI tools
• Enterprise Plan: Custom — advanced security, team permissions, onboarding

12 Best AI Video Generator Comparison Chart

How We Test the Best AI Video Generator

To fairly evaluate each AI video generator, we created a standardized testing environment and criteria to measure performance, output quality, and usability.

Test Environment:

• A 10-second 360p video clip containing: Blur and compression artifacts / Camera shake / Scene transitions / Mixed audio (in tools that support sound)
• Script prompt: "A person walks through a rainy neon-lit alley at night, reflections on the wet pavement, light fog in the air."

Evaluation Criteria: What We Look For

To determine which AI video generators truly stand out, we tested each tool using the same input and measured their performance against seven key criteria:

• Video Quality: We evaluated the overall visual output — including resolution, texture detail, motion smoothness, and realism. Tools that could generate clean, 1080p or 4K video with natural movement, accurate lighting, and cinematic flair scored higher.
• Prompt Accuracy: For text-to-video models, we assessed how well the tool interpreted complex prompts. This includes whether the AI generated the requested elements, followed scene descriptions, and delivered on tone, atmosphere, and actions.
• Consistency: A major challenge in AI video generation is maintaining visual coherence. We closely examined whether characters, backgrounds, and key elements stayed consistent across frames — especially in longer clips with movement or dialogue.
• Ease of Use: A great AI video generator should be powerful and user-friendly. We tested the learning curve, interface layout, workflow design, and how intuitive it was to input prompts, edit output, and download final videos.
• Audio Quality (if applicable): For tools with built-in audio generation, we evaluated synchronization, realism, ambient effects, and voice clarity. Bonus points went to platforms that could produce synced dialogue or environmental sounds that matched the scene.
• Creative Control: We also assessed the level of customization available: camera angles, depth of field, avatar options, color grading, voice settings, and more. The best tools offered both presets and fine-grained manual controls for creators who want to tweak every detail.